miss auto know in a behind-the-scenes look at Ford's preparations for the Dubai International Motorshow 2017
Ford has launched the first episode of its Road to Dubai International Motor Show, a weekly video diary of the company’s preparations for the 2017 Dubai International Motor Show.
Hosted by automotive journalist and founder of the Miss Auto Know website Alix Capper-Murdoch, the video series gives viewers an insider’s look at the Blue Oval’s journey towards the region’s largest and most significant motor show on November 14-18.
The first episode highlights the Built Ford Tough ethos and centres on the company’s incredibly capable and versatile pickup range that includes the F-150, F-150 Raptor and Ranger series.
Throughout the series, Capper-Murdoch gains insights from Ford’s engineers and is given exclusive access to senior executives and employees as a guest of Ford Middle East.
Capper-Murdoch will reveal more surprises from Ford as the episodes unfold and the company continues its journey to the largest industry show in the region.